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Switzerland Elmer Girls, 1966 (b/w photo)

IMAGE number
KES6245560
Image title
Switzerland Elmer Girls, 1966 (b/w photo)
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Photographer
Stringer (STR)
Medium
black and white photograph
Date
1966 AD (C20th AD)
Image description

The six winners of the 1967 Elmer Girl qualifier, which took place at the Kongresshaus in Zurich on 3 October 1966. From left to right: Heidi Egger, Beatrix Hauser, Dora Wielandt, Lilian Pfister, Irene Brunner and Catherine Schalk. Lilian Pfister is elected Elmer Girl the following year. The Elmer Girl election was launched in 1962 by Hanspaul Schellenberg as an advertising campaign for the beverage manufacturer Elmer Citro. The Swiss people took part in the election, which lasted throughout the summer, by means of ballot papers. In 1970 the Elmer Girl was chosen for the last time.

Photo credit
Photopress Archiv/Keystone / Bridgeman Images
Image keywords
Switzerland / Europe / elmer / girl / prè / election / marketing / strategy / publicity / Campaign / girls / Citro / SWEET GETRAENK / Mineral Water / choice / prediction / promotion / advertising / advertising campaign / candidates / drinks / zuerich
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Permission required for non-editorial use (inc book and magazine covers). Please contact us
Usage restrictions from our Content Partners
Not available to clients invoiced in Switzerland / Not available to clients invoiced in Liechstenstein
Largest available format 3233 × 3220 px 2 MB
Dimension [pixels] Dimension in 300dpi [mm] File size [MB]
Large 3233 × 3220 px 274 × 273 mm 2.4 MB
Medium 1024 × 1020 px 87 × 86 mm 690 KB

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