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PLAYBOY CHRISTINE HEFNER TALKS IN BEIJING, 1999-03-25 (photo)

IMAGE number
REU8347261
Image title
PLAYBOY CHRISTINE HEFNER TALKS IN BEIJING, 1999-03-25 (photo)
Auto-translated text View Original Source
Medium
photograph
Date
1999 AD (C20th AD)
Shooting Date
1999-03-25
Image description

Christine Hefner heir and president of the Playboy Enterprises talks to an audience of Chinese fashion retailers and designers about the importance of establishing and promoting a global brand in the 21st century in Beijing March 25. Hefner's lecture is part of CHIC 99, China's biggest fashion event of the year. Chinese textile officials have pushed hard to move China away from the design-poor enviornment where clothing designed by foreign producers was manufactured for overseas markets, towards the goal of producing top-class designs of their own. NB/CLH/

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REUTERS / Bridgeman Images
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